OK. Before I say anything, I am going to just tell you to watch the video.
This event was orchestrated by Status Creative in Grand Rapids, Michigan on May 22, 2011 in response to a comment in Newsweek that Grand Rapids was a dying city. It took massive amounts of coordination to bring together the mayor, fire department, sponsors and hundreds of volunteers to film this in a single 9+ minute take.
So, you think you can’t make your creative idea happen? It can.